BACHELOR OF COMMERCE IN MARKETING MANAGEMENT
The Bachelor of Commerce in Marketing Management prepares you for work in the exciting world of marketing and is an excellent foundation for careers in commerce, retail and advertising. You will develop broad and intense theoretical and practical understanding of the marketing environment, consumer behaviour, market research and marketing management.
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FIRST YEAR SEMESTER ONE |
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COURSE CODE |
COURSE NAME |
HOURS PER WEEK |
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HCML1161 |
Computer
Literacy 1 |
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HECO1161 |
Business
Management 1 |
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HMKT1161 |
Entreprenueship
1 |
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HIND1161 |
Financial
Management |
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HFMN1B1161 |
Branding
Management |
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FIRST YEAR SEMESTER TWO |
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COURSE CODE |
COURSE NAME |
HOURS PER WEEK |
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HBM2161 |
Company
Law 1 |
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HENT2161 |
Economics
1 |
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HFMN2161 |
Marketing
Management 1 |
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HBRD2161 |
Industrial
Psychology |
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HBM2161 |
Financial
Management 1B |
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SECOND YEAR SEMESTER ONE |
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COURSE CODE |
COURSE NAME |
HOURS PER WEEK |
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HCL2161 |
Business
Management 2 |
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HPM1161 |
Entreprenueship
2 |
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HIND2161 |
Financial
Management 2 |
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HNT2161 |
Brand
Management 2 |
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SECOND YEAR SEMESTER TWO |
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COURSE CODE |
COURSE NAME |
HOURS PER WEEK |
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HBM3161 |
Computer
Literacy 2 |
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HENT3161 |
Project
Management 1 |
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HFMN3161 |
Industrial
Psychology 2 |
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HWBC2171 |
Marketing
Management 2 |
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THIRD YEAR SEMESTER TWO |
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COURSE CODE |
COURSE NAME |
HOURS PER WEEK |
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HMKT3161 |
Marketing
Management 3 |
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HPM2161 |
Project
Management 2 |
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HBRD3161 |
Brand
Management 3 |
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HWBCM3171 |
Work
Integrated Learning Business Communication |
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